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    • Thursday, March 02, 2006

     

    哇 從網站來的訂單接不完11(網路行銷講座)



    From: ape144432@yam.com.tw
    Subject: 哇 從網站來的訂單接不完11(網路行銷講座)
    Date: Thu, 2 Mar 2006 19:29:51 +0800

    面對新的網路時代的蓬勃,左右市場脈動的不再只是企業本身﹐
    而是一群主觀性的消費族群﹐他們就叫做「網路客戶」。
    重視網路客戶的概念﹐並不是網頁設計師與一般網站規劃的專業與責任﹐
    而是網路企業經營者本身的經營決策思考。
    當台灣已經明顯進入網路行銷及世界網路卡位戰的同時﹐
    企業的網路行銷策略,從行銷工具的選擇、商品策略的訂定、族群經營等等，
    從被動式行銷轉為主動式的行銷模式，
    而如何讓企業網站在浩瀚網海中脫穎而出，
    並滿足網路客戶，讓客戶重複而超值的得到滿意的服務﹐
    讓客戶持續的信賴與安心﹐才是致勝關鍵，
    因此企業必須研擬一套掌握網路客戶的經營之道﹐如此方能成功卡位網路，倍增經營。
    　

    更多詳情

    http://www.advert.com.tw/mijuu/chinatimes/chinatimes/compendium/compendium_01.html

    　


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